Supporters and Fans. The two terms are often used as synonyms. But they’re not the same. In fact, the difference between the two could be the difference between long and short-term…
When you search for something in Google, do you ever wonder why you receive the search results you receive? It’s probably by design. Search engine optimization (SEO) is the name given to…
If you’re looking for a one-size-fits-all marketing plan for your band, I have bad news. It doesn’t exist. And even if it DID exist, it wouldn’t work. That’s because a truly effective marketing…
A couple of years ago, Facebook rolled out a new tool in their arsenal called Facebook Live. It was Facebook’s response to the popularity of live video tools like Periscope, and it…